BlackTree TV caught up with Grammy Award Winning Band OK GO at The Greatest Movie Ever Sold. Boundary-pushing Oscar®-nominated filmmaker Morgan Spurlock explores the world of product placement, marketing and advertising in POM Wonderful Presents: The Greatest Movie Ever Sold, a film that was fully financed through product placement from various brands, all of which are integrated transparently into the film. While using brands in film promotion is not new for Hollywood, it certainly is new territory for the documentary format. Spurlock exploits the phenomenon to new heights, with everything from branded pizza boxes and in-flight film promotions to branded-everything in-film. With humor and insight, POM Wonderful Presents: The Greatest Movie Ever Sold unmasks the marketing process to bring audiences behind closed doors directly into the pitch meetings and marketing presentations which ultimately inform our everyday entertainment decisions. Sponsors were provided with brand category exclusivity. The brands that agreed to sponsor the film placed Spurlock front and center in their brand campaigns and advertisements, both on and off-line. Partners have the unique right to promote themselves in association with Spurlock and the film as “The Greatest.” The agreements also stipulate that Spurlock maintains creative control of the film’s content and final edit. OK GO (Music) In the year since EMI issued OK Go’s acclaimed third album, Of the Blue Colour of the Sky, the Los Angeles …
Video Rating: 5 / 5

Visit ronpaulfilm.com to order this DVD in bulk quantities! In late 2009 we released a feature-length grassroots documentary entitled, “For Liberty How the Ron Paul R3volution Watered the Withered Tree of Liberty”. Since then, we’ve been inundated with positive feedback from people all over the world who have viewed the film, and were inspired by Ron Paul’s message of Freedom and Liberty. As independent filmmakers, we’ve been humbled by the response. Soon after Ron Paul announced his new 2012 Presidential campaign on May 13th, 2011, we decided if we could shorten our original 120 minute film to just under 60 minutes, that it would make an excellent handout DVD to educate people about Ron Paul during his 2012 campaign. We produced a 55 minute re-cut and posted it to RonPaulForums to be viewed, vetted and critiqued. Not long after, we debuted an updated version, which included a brand new 5 minute Addendum edit at the end featuring new exclusive commentary by Jack Hunter. The Addendum carries the viewer past the end of the 2008 campaign and through some of the successes Ron Paul & the Liberty Movement have had throughout 2008-2011. With an updated subtitle, we completely re-designed the DVD’s packaging and artwork into an informative literature piece in itself, and feel we’ve crafted the perfect Ron Paul 2012 presidential campaign handout piece. The best part is people can get them at a discounted price and in bulk quantities right here on this site. The For Liberty 2012 Re …
Video Rating: 5 / 5